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We look back on 2022, reveal our most popular articles, and assess how readers engaged with our broad content

Personal Finance / analysis
We look back on 2022, reveal our most popular articles, and assess how readers engaged with our broad content
End of year review on the beach
Image sourced from Shutterstock.com

We have enjoyed rising reader support in 2022 and for that we are very grateful. More readers than ever came to read our coverage of the New Zealand economy and the forces that influence it. 

It was a rocky ride for the economy in 2022 as we transitioned out of the pandemic status and learned to live with its consequences. The pandemic hasn't actually gone away, but its initial virulence has waned and we have built some sort of tolerance to it. The progression from the initial 2020 onset to the live-with-it status in late 2022 has been handled well by everyone, for most showing a maturity that should stand us in good stead for another new threat. Some of us claimed to be know-alls, but most of us learned a lot about how such emergencies are best handled.

Now is the time to celebrate what we have achieved as a community, and with the summer holidays upon us, that is an ideal time to take stock.

Here at interest.co.nz we are looking back on 2022 and seeing some impressive gains.

We are glad you have been with us and hope you will join us again in 2023.

In 2022 we published 2,801 articles, almost all of them original work. Plus we published countless updates to our deep resource pages, tables, calculators and charts.

The sharp rise in readership that built in 2020 has stayed with us and expanded in 2022. Many new readers joined us. To all of you, I say thank you for staying with us.

And to our supporters, our deepest gratitude to you - for without you, we would not be able to sustain our journalistic independence and focus. Your support not only enables our news reporting but also supports the research, data collection and technical expertise to keep the many plates spinning here at interest HQ!

If you are not already a supporter, you can become one here. The benefit of ad-free might be a valuable way to read our content.

At the start of 2022, the average two year mortgage rate was 4.21% and the one year term deposit rate was 2.13%.

But we are ending the year with these rates at 6.58% and 5.17% respectively. The fixed mortgage rate rose +237 bps in the year and the TD rate rose even more, up +304 bps, a relative change that might surprise some readers.

As a country, we have ended the year in reasonable economic shape and probably better than many (including me) thought at the start. But there is little doubt that storm clouds are building, helped along by a central bank that is determined to quash inflation. As someone who lived though the 1980's inflation fights, ensuring it doesn't get embedded is a worthy objective. The later it is tackled that broader the pain.

It has been our wider coverage of the economic changes that have attracted new readers and kept current readers engaged.

New Zealand is not a large country. We have just 4 mln adults 18 years and older. And yet in 2022 more than 2.5 mln of them used our news reporting or data resources at least once during the year ("unique visits" were 3.2 mln but probably many readers accessed us from multiple devices).

Readers actually dialed up 25.3 mln pages of content, and more than in 2020 which was a level we thought would be a record which would stand for a long time. By any measure, that is a lot of content to deliver.

We aim to be an intelligent read for people who want to understand what is going on in our economy, and the outside forces that also shape it. Although we are still a desktop read to take full advantage of the tables, charts and other embedded resources we offer readers, readership on mobile and tablets has stayed high at almost 60%. What is remarkable about the use of our service on mobile is that engagement time of the small screen is high - in fact, it is slightly higher than for desktop, showing that intelligent analysis does have a place on a smartphone.

We appreciate your support of our live-and-free service, and we wish everyone Happy Holidays and good weather where ever you are. If you value what you get for "free", we would appreciate your support via our Press Patron facility at the top of this page. (Obviously what we do costs heaps, and advertising is a fickle revenue stream. Your support is valuable beyond what you may realise.)

Although most of our staff are taking a break as well, we will have daily updates and some unique content in our regular style.

International financial markets may get 'interesting' in January and we will be covering that and what it means for New Zealand.

In the meantime, here are the ten articles that readers read the most in 2022:

10. David Chaston's July report that ANZ is the first main Aussie bank to offer 4% for a one year deposit as it raises TD rates
https://www.interest.co.nz/personal-finance/116931/anz-first-main-bank-…

9. Jenée Tibshraeny's April look at how the interest rates banks use to stress test mortgage applicants are due to rise
https://www.interest.co.nz/borrowing/115491/closer-look-how-interest-ra…

8. David Hargreaves September report of BNZ warning, saying the RBNZ should not be increasing its forecasts of how high the Official Cash Rate might go
https://www.interest.co.nz/bonds/117777/bnz-economists-warn-global-rece…

7. David Chaston's June report of the arrival of a 4% one year term deposit rate
https://www.interest.co.nz/personal-finance/116210/first-time-almost-se…

6. David Hargreave's summary of a March Capital Economics report that said our housing markets look vulnerable to 'even a modest rise' in interest rates rateshttps://www.interest.co.nz/property/115057/independent-global-economic-…

5. David Hargreave's October report of the nasty rise in Q3 CPI inflation
https://www.interest.co.nz/business/118044/searing-domestic-inflation-6…

4. David Hargreave's October report of the rush by boomers to withdraw KiwiSaver funds
https://www.interest.co.nz/personal-finance/117857/fma-says-over-65s-wi…

3. Greg Ninness's April report of the first signs the REINZ HPI was starting to fall quickly
https://www.interest.co.nz/property/115362/reinz-house-price-index-alre…

2. David Hargreaves July report of the collapse in residential construction sentiment in the gloomy ANZ Business Outlook Survey
https://www.interest.co.nz/business/116935/collapse-residential-constru…

and the most read article of 2022 was

1. David Chaston's report of the sharp Septmeber mortgage rate increases from ANZ following the preceding drive higher in wholesale swap rates
https://www.interest.co.nz/personal-finance/117670/new-zealands-largest…

 

Our resource pages continue to far outstrip our news article readership and these resources continue to grow impressively. Of note in 2022 is the growth of our auction monitoring database. This now rivals our huge mortgage rate database activity. Many of our regular resources like our dairy industry payout history page, auction results, bonds data, and calculator pages, as examples, all were far more popular than almost any news article. Your ability to dig into the data behind the news is what makes us special.

And finally, much of our service would not have been possible without the active support of the many readers who do so via the PressPatron platform. To you an extra special thanks again for all your support in 2022. Ad revenues remain particularly fickle and will always be a problem for us, so your direct support has enabled us to invest in the service in 2022 in significant ways. What you see and use is significantly enabled by your active support.

We are looking forward to next year.

Enjoy your holiday break. See you again in 2023.

We welcome your comments below. If you are not already registered, please register to comment.

Remember we welcome robust, respectful and insightful debate. We don't welcome abusive or defamatory comments and will de-register those repeatedly making such comments. Our current comment policy is here.

51 Comments

Thank you to everyone at interest.co.nz for your valuable work. It is much appreciated.

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28

I think, in time, the BoJ's decision to let rates rise will be considered pretty important.   I read somewhere that JPY's move on the day is the biggest % move in yen in the last century?

IMHO its as important as the day the US announced QE.

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8

Residential housing and interest rates dominate people's interest - pun intended.

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7

A big year for interest.co.nz, and much deserved, but I somehow think 2023 will be bigger.

Many financial topics which the average person never really spent much time thinking about before are now being discussed around the dinner table.

The legacy news media in this country is shocking, and set to get worse with the new changes. Regurgitated soundbites, uninspired journalism, blatant agenda-setting, mass censorship, and kowtowing to financial interests means we get a very narrow perspective on events.

I feel like interest.co.nz's future is just as important for NZ as it is bright.

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37

I may bitch about having my posts deleted, bitch bitch bitch, but at least we can still have a say, most of the time.

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10

Many financial topics which the average person never really spent much time thinking about before are now being discussed around the dinner table.- this may be a wee bit of silver lining, even my young adult children are asking and talking about the how and why (mortgage rates,inflation etc). Where as before it was all spend spend spend, not a care in the world.

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10

Thank you Team Interest.

More power to your organ!

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4

More power to your organ!

That's a new one. I might try that out as a toast this Christmas.

"May the skin of your bum never cover a drum" is getting a bit old.

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6

Butt what good is a drum with a hole in the middle (or should that be a-hole in the middle)?

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5

Interest.co.nz is like a haven for any economic or finance geek and I love the comment section, please don't ever censor these comments too heavily. 
 

One suggestion would be a notifications tab for us who comment often to get notified when we have a reply to our comments, this would also drive more page hits. Just don't email us the notifications lol 

Love your work 

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23

At this point commentators and economists have been forecasting a recession for so long that, by the time it comes, the forecast will be useless to most of society.

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5

The same with house prices, the crash will come, one day.

It's like the old aphorism about economists - they can predict what will happen, and they can predict when it will happen, just not both at the same time.

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5

Thanks to all of the contributors whom create great reading on this website.

What a year it has been.

 

I sense next year will be one not many have seen before.

Time To Pay

 

 

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9

... cheers  ... you're welcome 🎄😋🍺

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3

Actually, yes. No offence to the hard working team of writers / researchers, but I find the comments to be at least equally valuable as a barometer on the state of things.

My PressPatron renewed just the other day. Thanks to the team. Happy to continue to support you.

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5

My thanks to the Interest.co.nz team. But i would also add in Chris Trotter and Brian Easton for some often very thoughtful articles. But i would like to especially thank the commenters. I especially enjoy the comment streams following articles for their often cynical humour  and their opinions and the ensuing discussions. so much fun and learning!

Merry Christmas and a Happy New Year.

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9

Might be a dumb question, but who is this prophet everyone is talking about? I saw someone on Martin North's youtube channel mention him as well. 

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2

A joke troll. 2022, Future, MMXXII, Premonition.

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7

A recurring martyr who spammed this thread with gospel-like predictions of the housing market and market rates. Has so far been fairly spot on, 7% interest rates by EOY, and 30% drop in prices (though only in few suburbs, and very close in a couple small centers).

Previous accounts were:
2022 (banned)
MMXII (banned)
Future (banned)
Premonition (banned)

Plus I believe there was one more in the middle I can't recall though. 2022 and Future both had the longest stints, and would occasionally contribute to conversation meaningfully, otherwise it was a general copy/pasta&praise routine.

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4

Why are he/she repeatedly banned? Some questionable sh1t gets through at times so it must be bad. 

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3

Yvil dobbed them in one of those times for a nasty comment. 2022 became exceptionally spammy, first comment of most articles was the same guarantee.

Can't be too harsh, has kept the same agenda all year and has been proven correct. Makes you wonder if the likes of TA were to comment on here, how long before he got banned?

"Interest rates have peaked! Riiiight now!... actually now! wait... hmmmm now! They've peeeeeaked nnnn-now! Interest rates are at or near their peak nn-now. They'll peak early next year. They'll definitely peak now or next year. They'll peak..."

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16

... I recall years ago when this site was constantly spammed by UGG boots  ... happy days ... never did feel the urge to buy a pair ... Ugg !

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0

I find TA irritating. He's the goto guy for radio and TV and to me that means he always has to have a story to be relevant. So he needs to have a view when there are times he'd be better off putting his hands up and saying he doesn't know.

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5

I believe it was Somerset Maugham who said it took him 82 years to realise how easy it was to say I don’t know.

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2

... that means he had 9 years of humility & enlightenment before he died ... 9  years more than most politicians get at understanding the refreshing ability to say " I don't know " ...

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1

1-2 a week was humorous. 20 + a day was just to much.

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3

He's a poet-warrior. 

An Acolyte of the One who sees all. 

He brings forth the scrolls at the appointed time, and none may question. 

He shall return and proffer the wisdom of the scrolls to all who would listen, even those, such as I, who are unworthy.

 

OK, I'm banned now too.

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4

Is that a photo of Yvil commenting on Interest.co while holidaying in Bali?

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9

😅

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4

What is remarkable about the use of our service on mobile is that engagement time of the small screen is high - in fact, it is slightly higher than for desktop, showing that intelligent analysis does have a place on a smartphone

The desktop is still king - smartphones are convenient, like a term deposit, but desktops are more like a balanced portfolio - they do things better.

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4

Thanks for your content interest.co, valuable perspective during these information ages.

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3

I also add my big thanks to the team at Interest for their amazing work.

I would also like to encourage readers and certainly every commenter to contribute $10/month (or more).  $10/month is about 30cts/day, if we have a laptop or phone and an internet connection to read the articles, then we can also afford 30cts per day.  To those who aren't yet contributors, why don't you click the "BECOME A SUPPORTER" button right now and look at it as a Christmas present for all the staff at Interest!

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10

I was considering it for a while, you have convinced me to start supporting. 

Best wishes,

Steve

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2

Awesome Steve!  Have a good X-mas 

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0

What can I say? I agree with them all. Thanks so much team Interest.

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1

I would like to have seen a mention of Keith Woodford's contributions with that hall of fame. Thanks Keith.

But i guess we rural followers are a small percentage of Interest readership......

Great holidays to all the Interest team, roll on 2023

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32

Thanks Keith. I really enjoy your insights and turn of phrase. Keep writing both the articles and comments please. I look forward to reading them. Thank you.  

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6

Keith Woodford’s articles are a model of good writing and analysis

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6

The best comments have been the speculators and vested interests trying to hold back the tide of endless cheap debt from going out. A singular level of blindness. Some finally acknowledged reality. Some not.

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3

Kia ora from Bali. Interest.co.nz is the first thing I check each morning. I seem to manage my affairs quite easily with just a smartphone. For me even a laptop isn't necessary. 

Thanks for all the interesting (pun intended) articles and enjoy your holidays. See you in 2023

 

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1

You too Yvil.

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LOL, not me though, I like to spend my summer in NZ.

Have a good X-mas Dan

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0

You too!  Have a safe Xmas and New year.  

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0

Some stories just never seem to end.  I randomly came across this on Gareth Morgan's site from July 2016: Geoff Simmons interviewing Bernard Hickey:

What can the Reserve Bank do about rising house prices in New Zealand? | The Morgan Foundation

 

If you skip to 8:00 of the vid it's kind of funny.  Geoff says RBNZ was reluctant to introduce LVRs and DTIs to control the housing market because they are meant to be used for managing risk (as per their financial stability mandate).  Bernard confirms, then says they are also worried that a housing market boom could spill over to inflation, "although to be frank they don't have much to worry about with inflation right now - it's 0.4%, and they need to get inflation back up to around 2%".  Well, they managed that in spades.

Then at 9.23 Geoff asks if the housing market could hit the skids within the next 6 months.  Bernard's answer is that property investors can just see low rates and tax free gains - a free kick, so unless the RBNZ does something significant then that is your answer.

We just muddled our way here. with the problems in plain sight long before 2016 of course.

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8

Yes I think somewhere between 2012 and 2016 it stopped making sense buying houses for yield it became all about capital gain, so its got a way to unwind to get back to business basics,   NZ farm prices are somewhat the same boat could be a doosey

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11

Carbon farming and the cash incentives are whats doing that. Land prices topping 20k /ha The Labour gvt are gonna let that fish run next year in 23, despite innocently saying they are pulling it in.

On carbon, we are supposed to be finding solutions not doing offsets. Lots of talk about solutions to cow burps but no fixes.

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3

Carbon farming and the cash incentives are whats doing that.

Even before them they were out of whack, returns on agricultural land in my area went from around 7-8% down to maybe 3-4% over the past 6-8 years.

It's fairly difficult to tell how precisely real estate will get priced relative to yields, because it's rarely a straight yield purchase. There's emotions, benefits of existing use rights, potential upsides from rezoning, scarcity, etc.

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2

Is that diary country, the payouts doubled over 6 seqsons wth added costs. Still buy good cows under 2000

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0

Thanks for your hard work everyone. I have been lurking this site for years now and am finally going to become a supporter. It was because of this site that I locked in 2.99 % for 5 years when I could so you have already saved me far more money than the cost of supporting you.

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11

Thanks Interest team and commentators!  I came to this site this year in the hope that I would find real news articles and not just opinion pieces.  I have not been disapointed!  The comments section is as entertaining as watching Ricky Gervais!  Have a great festive season everyone and heres to 2023, the year of change!

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3

I regularly tell people about this site; the vast amount of information it contains, the interesting articles and the (mostly) interesting comments.

If I had one criticism it would be that there are too many articles on the property market for my liking, but I suppose that simply mirrors its importance to so many Kiwis. That is something I would like to see diminish over time. based on my own experience over nearly 20 years of having both a share portfolio and a rental property( at the Mount), I remain convinced that shares have overall, given me a higher return.

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0