You can now read interest.co.nz without any display advertisements.
This premium ad-free experience is an evolution of our existing Supporter program which we’ve been running in partnership with PressPatron for several years.
The new ad-free benefit is available to all of our existing PressPatron Supporters who meet the criteria, as well as new Supporters who sign up.
Our criteria* are easy to meet. Simply create a payment of at least $10 per month or $100 per year, then log in with your PressPatron account to complete the process.
You can click the button below to get started, or log in here if you already have a payment.
Signing in this way maintains your ability to comment, to click the 'thumbs-up' icon, and to do the other things a registered user can (like signing up for our various email newsletters, changing the arrow frequency on our rate tables, etc.).
We love our Supporters, and are pleased to be able to offer this ad-free option to them. (Supporters who want to continue seeing ads can do so by not signing in.)
In the post-COVID world, advertising revenues to pay for free news has been under severe pressure. The ads have kept flowing, but the price advertisers are prepared to pay has dived. Worse, global platforms like Facebook and Google have grabbed a bigger share of what is available and often are parasitic with our original content.
These are trends that make life tough for news services like us who want to offer their services free to readers. That is why your direct Support is so highly valued by us. We report for you and not advertisers, so the more direct we can make our relationship, the better it is for both of us. And other than clearly labeled 'sponsored content', we do not push corporate content your way masquerading as 'news'. Becoming a Supporter is a key way you can ensure this continues.
At the same time, we have also moved to identify readers who use adblockers and we are now more robust about insisting they either stop using the adblocker to read our content, or sign up as a paying Supporter. Although we understand why people choose to use adblockers, free-riding is something we just can't afford.
We’re extremely grateful for your ongoing support. Our recent reader survey showed clearly that readers trust our content, and more than any other news source they use. With Supporters at the heart of our future sustainability, we look forward to further growing our relationship with readers in the months ahead.
* Here’s some extra information regarding the conditions of our ad-free experience:
- You must be a Supporter contributing at least $10 per month or $100 per year,
- you must maintain this level of support to qualify,
- and, you must sign in using the PressPatron option on our login page.
Existing PressPatron Supporters who already meet these criteria automatically qualify for an ad-free experience.
Please note that ads will continue to be served onto our pages and will be visible if you don't sign in.
FAQs
If you have additional questions or need further support, please let us know.
You will need to sign out and then log in with your PressPatron account. When you are logged in with a standard user account, the ad-free experience won't be triggered. Simply log in with your PressPatron account to verify your payment and activate your ad-free experience.
It is possible you don't qualify for the ad-free experience because your Support is below the minimum level required. That level is either $100 per year as a one-time or annual recurring commitment, or $10 per month recurring. If you currently Support us below these levels and want the ad-free experience you will need to update your PressPatron payment so that it meets the minimum thresholds.
Sign into your PressPatron account here. Cancel your current Support by editing your payment to $0. Once this is done, you can edit your payment with your new desired Support level.
Come back to Interest and re-sign in to activate your new Supporter level.
Yes, when your Support ends. The best way to keep access is to support us on a recurring basis. If you supported us with a one-time annual arrangement you will need to remember to do so again before the one year is up. Monthly or annual recurring Support can be cancelled at any time. After cancelling, your ad-free access will end one year (for annual) or one month (for monthly) after your most recent qualifying payment.
Our ad-free promise is only for display ads added to the page by an ad server. It does not block images that include branding, nor logos, nor featured rate creatives. It does not block any hard-coded content. These are needed to ensure our tables and other content remain readable and relevant.
29 Comments
I don't know how you reached that conclusion based on my original comment.
Its the omission of important information, compared to other websites that is the issue. Im at a loss as to how an economics website can be so blasé to something that has had economic relevance since day zip, especially with what has gone on this year.
Let the ads run. If Int.co gets paid to run ads for services I'll never purchase, all good. The ads constantly flicking up are a bit distracting but not that much I'll pay $100/an to not see them. I'd subscribe if there was an NZX commentary page regarding market movements, drivers, trends and themes though.
Yes, the most annoying thing about the ads is that the page is sized to not include them, then when the ad loads everyone on the page flicks downwards to make up for the ad that has just appeared.
It'd be good if the page template could be adjusted to allow for the ad space, so that when the ad loads it didn't cause everything to be pushed down.
The Govt is majority shareholder so it has an obligation, when the chips are down, to stump up. It's an often overlooked risk of shareholdings. If you actually go back and do the sums I think you'll find AIR has paid significantly more in Divy's to the Govt than the Govt just loaned them. Hitting AIR with such a punitive interest rate on the loans is IMO counter productive but it's a done deal now
Ditto officebound. My granny herald test $ was terrible, still got my Dad how to cook covering every page after & while logged in. Cancel. Appreciate your work DC. Enjoy the comments too, shaking my head at above (oh you don’t cover my pet project...precious darlings). All the best interest.co.nz team.
Agreed. I have absolutely no problem with unobtrusive ads and I often click on ads that are useful but I never click on annoying ads. Unfortunately the interest.co.nz ads are mostly very obtrusive and are what prompted me to install an ad blocker in the first place. Maybe the choice of ad provider is the problem here.
I'm a supporter but haven't bothered to block ads. They are so much a normal part of online reading that they just become background noise which you hardly notice. There seems to me to be a failure of logic in objecting to either advertising or subscription when seeking to access online media.
I don't have a problem with paying for a product if I see value. At this point I've learnt to mentally block out the ads for the most part, so don't really see a ton of value in paying to have them removed.
I would advise interest.co.nz to keep investing in their platform and in particular to build more/better community features. This place has the potential to be much more than just a financial news site, and more profitable as well.
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