Nielsen AIS
ANZ again leads way in bank ad spend with TSB up to second and a big drop from ASB
ANZ again leads way in bank ad spend with TSB up to second and a big drop from ASB
NZ banks' half-year advertising spend falls, led lower by ASB
NZ banks' half-year advertising spend falls, led lower by ASB
Banks, led by ANZ, increased annual advertising spending by 15% to $119.3 mln in 2013
Banks, led by ANZ, increased annual advertising spending by 15% to $119.3 mln in 2013
NZ banks spent $55 mln on advertising during the 1st half of 2013, led by ANZ and ASB
NZ banks spent $55 mln on advertising during the 1st half of 2013, led by ANZ and ASB
Total bank advertising spending dropped in 2012 despite a big rise at ANZ as the ANZ group brings curtain down on National Bank brand
Total bank advertising spending dropped in 2012 despite a big rise at ANZ as the ANZ group brings curtain down on National Bank brand
ANZ NZ again lavishes advertising spend on its ANZ brand, spending more than 4 times what it spent on the National Bank in 1st 6 months of year
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ANZ NZ again lavishes advertising spend on its ANZ brand, spending more than 4 times what it spent on the National Bank in 1st 6 months of year
A tale of two banks; Money spent advertising the ANZ brand surged 108% in 2011 as National Bank ad spend sank 74%
A tale of two banks; Money spent advertising the ANZ brand surged 108% in 2011 as National Bank ad spend sank 74%
ANZ NZ, reviewing ongoing use of National Bank brand, ramps up ANZ advertising spending and reins in National Bank's
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ANZ NZ, reviewing ongoing use of National Bank brand, ramps up ANZ advertising spending and reins in National Bank's