Pinduoduo

After years of living in choking pollution, Mark Tanner is watching China start a halting transition to 'sustainable environmentalism' led by young people. This gives brands with authentic sustainability a head-start advantage

After years of living in choking pollution, Mark Tanner is watching China start a halting transition to 'sustainable environmentalism' led by young people. This gives brands with authentic sustainability a head-start advantage

Mark Tanner looks at the remarkable rise of the community group buying movement in China, and assesses how businesses can tap into this powerful online channel

Mark Tanner looks at the remarkable rise of the community group buying movement in China, and assesses how businesses can tap into this powerful online channel