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dairy marketing

Mark Tanner says sales of liquid milk have grown substantially in China since Covid, but foreign brands have missed out by not adapting to changes in consumer behaviour
6th Sep 23, 3:27pm
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Mark Tanner says sales of liquid milk have grown substantially in China since Covid, but foreign brands have missed out by not adapting to changes in consumer behaviour
Keith Woodford explains how peak cows, peak milk and lack of capital has left Fonterra caught between a rock and a hard place
24th Apr 18, 2:26pm
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Keith Woodford explains how peak cows, peak milk and lack of capital has left Fonterra caught between a rock and a hard place
Keith Woodford describes the A2 global shift from brand to category, and the consequent competition for A2 milk supply
9th Apr 18, 4:26pm
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Keith Woodford describes the A2 global shift from brand to category, and the consequent competition for A2 milk supply
Keith Woodford explains how Fonterra is embracing A2 because it lacks alternative options
26th Mar 18, 10:47am
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Keith Woodford explains how Fonterra is embracing A2 because it lacks alternative options
Keith Woodford explains the process for converting dairy herds to A2, one that will take considerable time and effort
13th Mar 18, 7:10pm
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Keith Woodford explains the process for converting dairy herds to A2, one that will take considerable time and effort
Keith Woodford discusses the implications of A2 and Fonterra working together
23rd Feb 18, 7:53am
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Keith Woodford discusses the implications of A2 and Fonterra working together