branding

Chris Trotter looks at how different generations see and judge Prime Minister Jacinda Ardern and weighs up what this means for both Labour and National heading into the 2020 election

Chris Trotter looks at how different generations see and judge Prime Minister Jacinda Ardern and weighs up what this means for both Labour and National heading into the 2020 election

Recent events remind Gareth Vaughan of a conversation several years ago with ex-ANZ NZ CEO David Hisco when he floated the idea of a Minister for ANZ...

Recent events remind Gareth Vaughan of a conversation several years ago with ex-ANZ NZ CEO David Hisco when he floated the idea of a Minister for ANZ...

Siah Hwee Ang says even large multinational corporations have to be nimble when it comes to responding to trends and opportunities that see the most savvy Chinese entrepreneurs come out to play

Siah Hwee Ang says even large multinational corporations have to be nimble when it comes to responding to trends and opportunities that see the most savvy Chinese entrepreneurs come out to play

Chinese consumers continue to spend and foreign brands are enjoying their share, Siah Hwee Ang says

Chinese consumers continue to spend and foreign brands are enjoying their share, Siah Hwee Ang says

After coming under pressure for not taking calves through to greater age and potential, MPB risks have now suddenly turned that on its head

After coming under pressure for not taking calves through to greater age and potential, MPB risks have now suddenly turned that on its head

The newly launched NFX raises many questions for an amazing, natural product that constantly gets poor prices - unless it is merino

The newly launched NFX raises many questions for an amazing, natural product that constantly gets poor prices - unless it is merino

MPB policy dominates farmer anxiety, as waiting for specifics and commitments drag on. Southland farm sales reveal fallout. Product prices hold up however

MPB policy dominates farmer anxiety, as waiting for specifics and commitments drag on. Southland farm sales reveal fallout. Product prices hold up however

Despite politicians piling in, the red meat industry launches new branding and product story campaigns. Lamb prices rise. Beef prices hold. Deer prospects improve further

Despite politicians piling in, the red meat industry launches new branding and product story campaigns. Lamb prices rise. Beef prices hold. Deer prospects improve further

Sharon Forbes warns of the risks corporates expose themselves to when they alter the basis of products away from the assumptions consumers have historically had

Sharon Forbes warns of the risks corporates expose themselves to when they alter the basis of products away from the assumptions consumers have historically had

TSB's updating its brand for the first time in over 25 years and will be rolling out the new logos over the next year - and losing the 'bank' in its title

TSB's updating its brand for the first time in over 25 years and will be rolling out the new logos over the next year - and losing the 'bank' in its title

Tom Coupe on '10 things that amazed me during my first year living in New Zealand' including cold & damp houses, high prices, bare feet & more

Tom Coupe on '10 things that amazed me during my first year living in New Zealand' including cold & damp houses, high prices, bare feet & more

Beef+Lamb NZ is about to launch a new comprehensive strategy that includes building credibility for our red meat with consumers in competition with other forms of protein

Beef+Lamb NZ is about to launch a new comprehensive strategy that includes building credibility for our red meat with consumers in competition with other forms of protein

'Flexi Cards' to fully replace Fisher & Paykel Finance name within about 12 months following takeover by Australia's FlexiGroup

'Flexi Cards' to fully replace Fisher & Paykel Finance name within about 12 months following takeover by Australia's FlexiGroup

Westpac says stressed agri loans increased 26 basis points during December quarter

Westpac says stressed agri loans increased 26 basis points during December quarter

Ando Insurance CEO John Lyon discusses how what you look at on Facebook or buy from the supermarket could influence what you pay for insurance

Ando Insurance CEO John Lyon discusses how what you look at on Facebook or buy from the supermarket could influence what you pay for insurance